Following the development of the coronavirus, hospitality companies throughout the united kingdom have implemented takeaway, collection, and delivery solutions as a means of staying profitable while social distancing constraints remain in place.
In this guidewe explain how any restaurant could pivot to takeaway and delivery in ten easy steps:
1. Pickup, takeaway, or both?
Do you only want to provide pickup? Or would you like to use a shipping partner such as Deliveroo, Just Eat & Uber Eats. They’ll charge a fee but help you achieve a lot more clients and start-up quickly. For clients with an ConnectPOS Now system, you can ask to work with Deliveroo straight in the back office.
If you already have a loyal following or do not fancy the fee, you can run your own shipping and collection service with ConnectPOS Now Order & Purchase, the app-less mobile platform which lets customers browse, order, and pay from their phones.
With in house dining, it could be simple to have a sprawling menu using complex dishes, but when looking at large volume deliveries you’ll want to simplify menu items so that they can be quickly prepared and readily put into containers for transport.
With a fantastic point of sale system, you can disable any menu items, saving them for later. Or quickly create simpler menus which are cheaper, quicker and easier to create.
3. Source containers
This might seem like an obvious one, but with many companies scrambling to do the same, less obvious sources like Amazon or your neighborhood supermarket may be less in demand than leasing distribution businesses. Alternatively, if you’re the UK you can head over to Packaging Environmental and utilize the code PAY15 to get 15% off your orders.
4. Solid inventory management
Stock can be tough to keep track of in the best of times, more so once you have orders going out here, there and everywhere. Using a comprehensive inventory management system, you will have the ability to monitor individual stock levels in addition to menu items.
5. Get an ordering system in place
Taking orders on paper to visit the kitchen might not be the most effective system for takeaways as orders are reduced value but more regular. Orders that are lost or lost cause impacts to clients and consequently more negative reviews. Make sure your ordering system is fully integrated with a kitchen display or kitchen printer so that you can better plan for ability and be free to keep the orders coming in.
6. Get an efficient payment system
Given the current health crisis and social distancing information, it is far better to only accept card payments over the phone or online and having an integrated card payment system that links with your site and point of sale system and is fast to establish.
7. Update your site…
. . .Or make one in minutes with Shopify or Wix.com, each of which include online ordering. A good deal of consumers working with a partner (like Uber Eats) normally bypass this step and only refer orders to the shipping partner for processing.
8. Let your clients know
Use MailChimp to quickly email all your customers and regulars, also be sure you update all your social networking accounts and stations stating clearly that you’re now temporarily transitioning to a takeaway and notify them how they can purchase from you.
9. Attract new customers
Use your social networking platforms – and think about running Facebook advertisements in your local area – to inform potential customers that you are working as a takeaway. To lure new customers, offer discounts and incentives.
10. Build loyalty
Offer all new clients a discount (our proposal is 10 percent ) for their initial order and make certain you save all your clients telephone numbers and email addresses (all fantastic POS systems do so ). Now you can track which clients are ordering the most and benefit them and send special offers to customers who have ordered before. Loyalty systems are one the easiest ways to boost revenue and keep your audience engaged. We’re offering 3 months free loyalty integration for all new clients.
►►► ConnectPOS is a cloud-based POS software compatible with multiple platforms including Magento, Shopify & Shopify Plus, and BigCommerce. ConnectPOS is the first product in the ecosystem, making transactions in physical stores become easy and automatic. It enables consumers to click and collect, synchronize information across platforms and devices and have a seamless shopping experience. It also helps retailers digitalize customer behaviors, track data in real time at customer touchpoints and provide intelligent business recommendations.
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