The future is defined to be polarising for Fashion & Footwear retailers. Global powerhouses Amazon, eBay, AliExpress are strengthening their neighborhood presence, overseas players continue to enter the marketplace, and marketplace sites like ASOS, The Iconic, The Outnet and MyDeal are intensifying efforts to raise their stake in the fast-fashion and offer-driven markets.
Additionally, differentiators like same-day shipping, free delivery and personalised communications are rapidly becoming the standard for customers.
Whilst these are certainly challenging times, there are loads of high-impact practices available to Australian & New Zealand multi-store retailers to achieve a sustainable advantage and bet their rightful place in the ecosystem.
The Ultimate Retail Guide
At ConnectPOS we are enthusiastic about developing Australian & New Zealand retail. Thus, to help drive our business forward, we have pulled together the most prosperous practices and created the Ultimate Retail Guide for Fashion and Footwear retailers.
Designed for retail professionals working between 2-200 shops, this guide caters to senior management, owners, operations, inventory and supply chain, marketing and eCommerce professionals, shop managers and employees, in addition to retailers focused on development and needing to scale beyond one shop.
If you’re a tiny Australian merchant, November presents some fairly big sales opportunities. Together with BFCM (Black Friday Cyber Monday) and the beginning of the Christmas shopping rush, American Express are conducting their 6th yearly Shop Small movement.
Throughout November (1st — 30th), Amex Card carrying shoppers who register for the deal, can spend $20 in a participating business and receive a $10 credit from American Express.
In 2017, more than a million Amex Card Members shopped at small companies, spending a whopping $675m. So the numbers certainly speak for themselves.
You can register your company to get on the Shop Small map so that customers can find you as a participating merchant. With 851,000 perspectives of the Shop Small map in 2017, it is a fantastic chance to bring more footfall in your store.
There’s also an opportunity to win a $50,000 business grant and mentoring from Andrew Banks if you enroll by 24th November. You’ll also have the ability to order complimentary indications and supplies and social networking banners.